A Crypto Winter Survivor Plots A Comeback Targeting Big Ticket Investors
Forbes highlighted Abra’s strategic pivot following the 2022 crypto downturn, as the firm shifts its focus to institutional and high-net-worth investors. The piece notes that the firm has close to $450 million in assets, as of the April 2024 publication, across spot and options OTC trading, borrowing, lending, staking, yield and asset management services. Abra is also using a separately managed account model that allows clients to retain ownership over their assets and independently verify them on-chain.
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